Real estate investing is a great way to invest your capital to generate optimal returns. But you must first know which markets to invest in and when. Otherwise, you could be kissing your hard-earned money goodbye with poorly planned investments. Georgia boasts a diverse real estate market with plenty of potential for investors. The Peach State has the 8th largest population in the country and features a diverse geography and a warm climate that are major draws to individuals looking to relocate. Where else can you enjoy a hike on the historic Appalachian Trail, catch some rays on the world class beaches of Sea Island, or impress history buffs with the Martin Luther King Jr. National Historic Site in downtown Atlanta?

All these major plusses explain why home values have risen across the board on a statewide basis and landlords can lease their rental units out in under two weeks on average. Still, Georgia is a big state, and there are a number of local markets with fluctuating behaviors to consider as potential locations for your next investment project. Here is a closer look at some promising markets for investment properties to help kick off your search.


Let’s be honest, you can’t talk about the Georgia real estate market without mentioning its most active (and promising) regional market of the capital city Atlanta. Over 5.5 million individuals already live in Atlanta, and the U.S. Census Bureau anticipates this to expand to 7.5 million by mid-2022—a projected growth rate of over 100% of the national median. This exponential growth rate is resulting in an almost unsatiable demand for rental property options to accommodate flexible working situations and younger lifestyles. The main culprit behind Atlanta’s growing population is its booming economy. The job growth rate is otherworldly, fueled by the relatively low cost of conducting business operations that has prompted major corporations like UPS and Coca Cola to choose it as the location for their company headquarters. For sports fans, the city has plenty to offer with the Braves, Dream, Falcons, Hawks and United all calling Atlanta home. Considering home prices have increased by an astounding 14.4% year over year and listings only spend an average of 3 weeks on the market before being leased or sold, Atlanta is just as appealing to aspiring real estate investors.


Marietta is an Atlanta suburb that has a population of around 70,000. Positioned just to the northwest of Atlanta proper, Marietta is a historic community with loads of charm that has something to offer everyone. From the cultural attractions like the Black Heritage Walking tour to the nearby SunTrust Park, it’s easy to understand why home values have jumped 7.1% in the last year alone. Landlords report that they receive more than 30 leads per listing, and the typical rental unit only sits vacant for under two weeks before being filled—meaning real estate investors can expect their properties to rent fast at a premium price point to optimize returns.


Roswell is a suburban community within driving distance to Atlanta that is slightly larger than Marietta. The city features a pristine 640-acre historic district that boasts tours, restaurants, retail outlets, theaters and trails along the scenic Chattahoochee River. The housing demand in Rosewell is astronomical, with landlords receiving more than 65 leads per property and seeing units leased in under two weeks. Home values are appreciating nicely at 2.1% annually, thanks to the strong local economy. Properties are still relatively affordable, meaning that the financial barrier to entry is still not prohibitive even for newer investors on tight budgets—and they should be able to recoup their initial down payment quickly thanks to the high average rental income in the area.

If you are looking to get funding for a rental loan in Georgia, let Express Capital Financing help you with the capital you need to close on your next real estate investment! We fund loans in Georgia frequently and understand the ins and outs of the market. Apply today to get started!